Would You Like to Watch Me
Try and Develop This Idea?

s a valued subscriber to my 'Business Brainwaves Newsletter' I'm going to let you in on an exciting little project I'm about to start.

So what's so exciting?

Well, I'm going to be telling you about a product of mine before I have even begun to create it. At the moment it's just an idea, or should I say a 'brainwave'. When I have created this product I am going to be giving it to you for free.

The reason I am telling you about this now; is because I want you to be on the inside of one of my projects from beginning to end. If what I am about to do doesn't work out, then you will at least be able to learn from my mistakes 'as they happen'.

When other people tell you about their projects, they only tell you about the successful one's and you never get to learn from their mistakes. I am a real person just like you, and some of the things I do to try and make money, don't work. That's life; I am only human after all!

Leaping back into ultra positive mode!

If this works out for me (which I'm certain it will), you will have experienced it first hand 'as it happens'. Hopefully, you will be able to learn from my methods, and do something similar yourself to 'create' your own success.

Let's get down to the nitty gritty, what am I going to be doing?

I'm going to be creating a small but informative free viral ebook. The reason I'm not going to sell it, is because the information that I'm going to be providing, is not really strong enough on it's own to charge people for it.

However, although I am not going to sell this ebook, this is what I am aiming to achieve from it:

1. I want to boost the number of subscribers to the Business
   Brainwaves newsletter.
   
   
2. I want to make more sales of my new ebook 'Website Not Required'.
   
   
3. I want to increase my profile online.
   
   
4. I want to make myself appear more credible to my potential
   customers.
   
   
5. I want to make some affiliate commission from the sale of a few
   products mentioned in the ebook.
   
   
6. I also want to make back end sales by offering people a silly 'add on' product, which they could really easily createthemselves. I'm even going to tell them 'exactly' how to create this product, but I just know some people are going to be a bit lazy and want to pay me for my 'ready made' alternative.

Quite a tall order you might think. I want to achieve all this, just for telling people how to do something really, really simple. And I mean, this is really basic stuff. This ebook is only going to be about 5 to 10 pages long!

This is just the sort of thing that you could easily do yourself!

There are two possible downsides to me telling you all about this now 'before it happens'.

Firstly, I've had an outline of this 'brainwave' for about 6 weeks and I haven't done a single thing about it so far. If I never get round to doing anything with this idea, and just leave it on the shelf to rot, I am not going to look very good in front of my subscribers.

One of the reasons I'm telling you about this idea now, is to get myself to take action with it. I just have to do something now; otherwise I'll make myself look stupid.

If you find that you can never get going with something, try telling someone all about your idea. Someone that is probably going to ask you how you're getting on with it next time you see them. Sure, you might fail, but they will look more favourably on you if you tried something, instead of just giving up before you've even started.

If you try something and it doesn't go very well, you haven't failed. You've just 'tested' a method and found that it doesn't work. Next! On to the next test until you find something that does work for you.

On the other hand, if you don't do anything at all,
THAT'S FAILURE!

I've 'tested' the method of doing nothing, many times in the past. I can report that my 'tests' proved overwhelmingly, that doing nothing is guaranteed to fail!

The second downside of telling you about this project, is if it's a flop, some people are going to think that what I have to say sucks, and may unsubscribe from my newsletter.

I can't do anything about that. I would also like to state that if it works brilliantly, it doesn't mean that the next thing will. Hopefully, you will find this little project interesting and be able to get something of value from seeing things unfold 'first hand'.

Anyway, I'm afraid that's all I've got to tell you today. In a couple of days I will give you a bit more of an insight into what this ebook is all about, and why I think it will go down well.

I'll also be telling you how I'm going to try and team up with one of the really big names in Internet marketing. So far, I have bought one of his products and I am on his mailing list, THAT'S IT! Apart from that, I'm just a number to him! He hasn't got a clue who I am, what I am about or why he should trust me!

Not just that, but I'm sure he probably gets offers for joint venture's every single day. He might not even blink at what I have to say. All I'm going to him with is this stupid little 'brainwave' for a free ebook.

Am I brave, foolish or just plain stupid to think I can pull this off with a silly little ebook, that I don't even think will be good enough to sell?

Find out more about this project in a few days time, in the next issue of 'The Business Brainwaves Newsletter'.

Bye for now,

Jason Lewis
Editor - 'Business Brainwaves' Newsletter