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Every now and then, something starts to get passed around the Internet at an alarming rate.  Sometimes this viral activity can be completely unexpected by the originator of the material being passed around. 

In my free ebook:  ‘A Quick Low Cost Way To Profit From Traffic Surges‘ I told you about the ‘Numa Numa’ video, which was a classic example of ‘accidental viral marketing’.  It was just one of those fun things that people really liked, and websites from all over the world were offering downloads of the video, including most of the top news sites.

On other occasions, things get passed around as a result of some very clever viral marketing.

If you haven’t already seen this, you really should take a look:

http://www.whatisthesecret.tv

Turn the speakers up, sit back and take it in.  It’s a great watch; I must have played it 5 times already.  I’m a sucker for this kind of stuff.  ‘Banned by the church’ was one line I found particularly intriguing.

With broadband becoming ever more popular, this sort of viral video marketing is going to grow and grow on the web.

I’m not recommending whatever product the video is being promoted, because I have no idea what it is.  Nor am I affiliated with the site in any way. 

I wanted you to see it because I think it’s a viral marketing masterpiece.  People are already talking about it on forums, Blogs and in their newsletters, just like I am here…and we are not getting a penny to do it.

That should be enough to tell you that this is a marketing lesson worth studying.

Jason Lewis

P.S. Allen Says thought that ‘The Secret’ might have something to do with ‘The Master Key System’, as that was supposed to have been ‘banned by the church’.

Read the comments on this forum post for more information:

http://www.warriorforum.com/forum/topic.asp?TOPIC_ID=55882