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Discover The Amazing Liberating Power Of ‘Pen Names’

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We’ve all got little and in some cases big hang ups that hold us back in some way. Those little seeds of doubt and caution that our inner voice steps in with, to cast a shadow over the path you were about to follow.

In the movies of course it’s different…

Our hero’s seem to be able jump from one building to the next without fear…walk straight up and get talking to the beautiful girl without fear of rejection…stand up to the bullies when the odds seem stacked against them!

Away from the movies there are real people we look up to and admire…

The sales guy that always seems to be able to close the big contracts…the attractive woman at the party who all the guys seem to be talking about and looking at…that person who never seems to be afraid of speaking out, and putting their opinion forward, even when it goes completely against the voice of the crowd.

Here’s the thing…

  • You CAN be that strong minded, courageous person you always wanted to be!
  • You CAN be that super sales person!
  • You CAN be that outspoken, opinionated person you’ve secretly wished you were!
  • You CAN have the super confidence you’ve always admired in others!

And you can be all of these things INSTANTLY!

And it doesn’t involve you having to buy some hyped up new self help course, or anything like that…

BUT HOW?

…By using a ‘PEN NAME’

Using a pen name can be a very liberating experience. Just like when an actor becomes someone completely different when they are acting…YOU can instantly become the type of person you want to be, just by using a pen name.

Your pen name could have a completely different personality to you….

  • Where you might fear rejection or embarrassment, your pen name’s personality doesn’t let fear stand in their way.
  • Where you might keep your thoughts to yourself because you worry what people will say, your pen name is outspoken and speaks their mind.
  • Where you might be shy, your pen name is bold and super confident.
  • Where you might doubt your knowledge and ability, your pen name is full of self confidence.

The main way I use pen names is with private label ebooks, articles and content that I have ghostwritten.

I don’t know much about bass fishing, bridal showers, cross stitching, the best mortgages to buy or many other niches I might want to target. So even if I’ve had some top notch content ghostwritten by an expert in the field, I’d still be very apprehensive about putting my own name on the article as the author.

But by using a pen name instead, I don’t have any such fears holding me back. My pen name isn’t worried about rejection, failure or if anyone likes them.

It can actually be quite fun as well; deciding on the pen name to use and the type of personality to give them.

When I choose a new pen name I usually Google it first to see what exposure that name already has. I don’t want to choose a name that is already being used by someone in the same or similar niche, because that would cause confusion and undue hassle.

Most of the time I like to choose a pen name that has under 1000 results in Google, preferably under 100. I also like to make a note of how many results there are, so that when I start promoting a site using a new pen name, I can judge how much exposure I’m getting by comparing how many more Google results that name has, from when I first started using it.

What name will you choose for your new pen name, and what personality will they have?

lightbulb.gifJason Lewis

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Posted in Marketing Strategies on April 22nd, 2007  

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